turn off that ding! ding! calendar reminder sound in Microsoft Outlook 2010 or set it to something "better"

1. Click the "File" tab.
2. Pick "Options" at the upper left to open the "Outlook Options" dialog box.
3. Click "Advanced" at the center of the left menu in the dialog box.
4. Here you may uncheck the checkbox for "Play reminder sound" or alternatively click the "Browse..." button next to it to pick your own .wav file.